The term “personal branding” is getting more and more common in the professional world: but what does it really mean? And, most of all, how can you handle it better?
Personal branding describes who you are, what you do and why you do it.
In a world that gets more digitized every day, where Social media are crucial vehicles to get people to know your work and visual culture is dominant, more and more businessmen, businesswomen and professionals are realizing that they need personalized and high-quality contents to attract potential clients.
These contents are what establishes trust and an authentic emotional bond: the more people get to know us and understand our values, the more they’ll be likely to choose our services or products.
Creating this kind of connection is at the core of any marketing strategy today and this connection is created through storytelling, this is why is so important to turn to professional photographers to get help in creating your own brand with personalized photo portraits.
Everything starts with images, but it’s not only about professional portrait shootings or the classic half-length portrait: people want to see a professional in his/her environment, with his/her family, surrounded by the things that drive him/her. They want to know and discover all of his/her sides, because that’s where the authenticity, the spark of trust lies.


Represent your personality
It’s the experience that only you can create for your clients, for your followers, for your public.
A professional portrait, which represents your personality and your brand, helps you increase the credibility and trust of your personal or business profile.
Personal Branding means setting a strategy to identify or define your strengths and communicate them effectively … photos are the most immediate and effective communication.
Images are the first impression that your clients get from you, that’s why they should represent you at 100% and vehicle exactly what you wish people to feel when they think about your brand.
Do you have a professional portrait that represent your personality and your brand to the fullest?


Personal branding photography
Personal branding photography is a photo shoot dedicated to businessmen, businesswomen and professionals
During this type of shooting we’ll create images that will tell your potential clients about you, that will represent you professionally at best and that will fully reflect the soul of your brand.
Images you’ll be able to use in all your visual communication: from web sites to Social media, from newsletters to marketing material, from your Linkedin profile to your résumé.
We could shoot in my Studio or, if you wish, in another location that represent you, maybe your office or at home.
If you wish so, I can provide you with a makeup artist and a hair stylist.
Whether you are a coach, a personal trainer, a yoga instructor, a psychologist, a musician or a professional in any other field, this service is made for you: every businessman or businesswoman needs good personal branding images to connect with people in a true and unique way.
A personal branding photo shoot will allow you to step to another level in your profession: do yourself a favor, contact me to book your own photo shoot.
Contact me: I’m looking forward to get in touch with you!
A personal branding photo shoot will allow you to make a qualitative leap in your professional activity: get this gift, contact me to book your photo session.